AI FOR AUTOMOTIVE
AI that sells cars and books service while you sleep
Production AI sales and service agents for UK dealerships, forecourts, MOT centres and leasing brokers — built into your DMS and lead tools by a Manchester team.
Debut Web Consultants builds production AI for UK automotive businesses — main dealers, used-car forecourts, service and MOT centres, and leasing brokers. We've already shipped a live AI car-sales assistant ("Alex" for Audi London) and a finance pre-qualification bot ("Johnny"), so we know what it takes to handle real enquiries, real stock questions and real bookings. From our Manchester base we wire AI straight into your DMS, stock feed, calendar and CRM so it works with the systems your team already uses.
The challenge
Where automotive teams lose time
Leads go cold after hours
Most car enquiries land on evenings and weekends via web forms, Auto Trader and WhatsApp. If nobody replies within minutes the buyer moves to the next forecourt — and you've paid for that lead either way.
Sales staff buried in repetitive questions
"Is it still available?", "What's the mileage?", "Can I get finance?", "When can I test drive it?" The same handful of questions consume your team's day and pull them off the showroom floor.
Service and MOT diaries leak revenue
Phone-only booking means missed calls become missed jobs, and no-shows go unchallenged. MOT and service reminders rarely go out on time, so customers drift to a competitor or a fast-fit chain.
Finance enquiries stall before they start
Buyers want a sense of affordability before they commit, but a full finance application feels heavy. Without a soft, compliant first step, genuinely qualified buyers quietly drop out.
What we build
AI we build for automotive
AI car-sales assistant (like "Alex")
A 24/7 sales agent that answers enquiries, pulls live stock detail, compares models and nudges buyers towards a test drive — the same approach behind "Alex", the live assistant we built for Audi London. See it working on the demo at /demos/audi-london.
Finance pre-qualification bot (like "Johnny")
A compliant, conversational soft-check that gauges affordability and routes serious buyers to your business manager — modelled on "Johnny", our finance bot. It captures the right detail up front without scaring buyers off with a full application.
Test-drive & appointment booking
The agent offers real slots from your calendar, confirms the booking, takes licence and contact detail, and sends reminders to cut no-shows — all without a salesperson touching the diary.
Service & MOT booking with reminders
An agent that books service and MOT slots against your workshop capacity, then automatically chases due MOTs, recalls and service intervals by SMS, email or WhatsApp so the diary stays full.
Stock & enquiry handling across channels
Connected to your stock feed, the AI answers availability, spec, mileage, finance and part-exchange questions instantly across web chat, WhatsApp and your lead inbox — and flags hot leads to the team.
Voice agents & lead follow-up
AI voice agents handle inbound calls and follow up unconverted enquiries automatically — re-engaging old leads, confirming appointments and passing warm, qualified buyers to your sales team.
Outcomes
FAQ
Automotive AI questions
Do you really have a live AI car-sales assistant?
Yes. We built "Alex", a live AI sales assistant for Audi London, and a finance pre-qualification bot called "Johnny". You can try the sales assistant on our demo at /demos/audi-london to see how it handles real enquiries and test-drive booking.
Will the AI connect to our DMS and stock feed?
Yes. We integrate with your DMS, stock/inventory feed, calendar and CRM so the agent answers live availability and spec questions and writes bookings back into the systems your Manchester or UK team already uses.
Can it handle car finance compliantly?
Our finance bot performs a soft, conversational pre-qualification to gauge affordability, then hands serious buyers to your FCA-authorised business manager for the regulated application. It captures detail, it doesn't replace your compliant finance process.
How does it help our service and MOT department?
It books service and MOT slots against your workshop capacity, sends automated MOT-due and service reminders, and chases no-shows — keeping the workshop diary full without tying up phone lines.
What happens to leads that come in overnight?
The AI replies within seconds at any hour — answering questions, qualifying the buyer and booking a test drive or call-back. Hot leads are flagged to your team so nothing sits cold until the morning.
We're not in Manchester — can you still build this?
Absolutely. We're a Manchester-based team but we build and run automotive AI for dealerships, forecourts, service centres and leasing brokers across the UK. The work is remote-friendly and tailored to your stock, brand and processes.
Bring us a automotive workflow you'd hand to a machine.
We'll tell you straight whether AI is the answer — and if it is, we'll build it. Manchester-based, fixed-price scopes.
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