A Tom Zanetti & Frans Kroket Presentation
ZANETTISMarbella
Fine dining. Live entertainment. Puerto Banus. AI-powered concierge with real-time voice.
System Capabilities
Everything a concierge needs, automated
Multi-channel inbox
Instagram, Facebook, WhatsApp, Email, WebChat, Voice
Unified guest identity
Cross-channel profile matching with confidence scoring
VIP recognition
Automatic tier detection with personalised protocols
Allergy management
Critical allergy alerts flagged to kitchen in real-time
Deposit & payments
Secure payment links generated and tracked per booking
Smart reservations
Book, modify, cancel with table assignment optimisation
Menu intelligence
Full menu knowledge with dietary filtering and upsell
Cab & transport booking
Proactive travel assistance with local taxi partnerships
Dashboard Preview
Real-time operations at a glance
Multi-Channel
One AI, every channel
Guests reach out however they prefer — Instagram DM, WhatsApp, Facebook, email, website chat, or even voice. The AI concierge maintains a unified conversation and guest profile across all of them.
In-Conversation Actions
More than chat — a full-service concierge
Every channel supports rich in-conversation actions. Guests don't leave the chat to pay, browse the menu, or confirm a booking — it all happens right where they are.
Menu & Wine List
Sends the full digital menu as interactive cards — directly into WebChat, WhatsApp, Facebook Messenger, or Instagram DM. Guests tap a dish to ask about allergens, pairings, or specials.
Payment Links
Generates a secure Stripe payment link for deposits, pre-orders, or group dining. Sent inline to WebChat, WhatsApp, or email — guest taps, pays, and gets instant confirmation.
Reservation Management
Books, modifies, or cancels reservations in real-time. Syncs with your table management system. Handles party size changes, special requests, and waitlist automatically.
Guest Recognition
Remembers returning guests across every channel. Knows their table preferences, dietary needs, favourite wines, and past bookings. VIP guests get priority and personalised greetings.
Live Notifications
Sends booking confirmations, reminders (24h + 2h before), and follow-up thank-you messages. Delivered to WhatsApp, email, or SMS — whichever the guest prefers.
Multi-Language
Detects guest language automatically and responds in kind — Spanish, English, Arabic, French, German, and more. Perfect for Marbella's international clientele.
What sets this apart
Unified Guest Profile
One conversation thread per guest, regardless of channel. Switch from WhatsApp to voice mid-conversation — the AI remembers everything.
Staff Escalation
Complex requests are seamlessly handed to a human with full context. The guest never has to repeat themselves.
Zero Setup for Guests
No app downloads, no accounts. Guests use the channels they already have — WhatsApp, Instagram, or just the website.
Analytics Dashboard
See peak enquiry times, most-asked questions, conversion rates from chat to booking, and average response times across all channels.
Personal Brand Shield
Protect Tom's personal time, capture every lead
With 2M+ followers across TikTok and Instagram, Tom's personal DMs will flood with club and booking enquiries post-launch. Without automation, that's 40+ hours per month of manual replies. The AI concierge handles it instantly — in Tom's voice — and routes every conversation to the business.
Tom's Personal Accounts
DMs about bookings, VIP tables, events, collabs
AI Concierge (Tom's Voice)
Business Channels (Auto-Redirect)
All leads captured in unified CRM dashboard
2M+
Combined Followers
TikTok + Instagram + X
~1,200
DMs/Month (Est.)
Post-launch surge: 3-5x higher
45+ hrs
Manual Reply Time
At 2 min per DM, per month
< 5 sec
AI Response Time
24/7, every message, Tom's voice
Time & Revenue Impact
Without AI (Manual)
- ~1,200 DMs/month across personal accounts
- 2-3 min per reply = 40-60 hrs/month
- 80% unanswered during DJ sets / sleep
- Lost bookings from slow response (>30 min)
- No lead data captured, no follow-ups
With AI Concierge
- Every DM answered in < 5 seconds
- Tom's time freed: 45+ hrs/month
- 100% response rate, 24/7/365
- Instant redirect to business channels
- Every enquiry logged with contact + intent
Revenue Potential
- Est. 15-25% of DMs are booking enquiries
- = 180-300 booking leads/month
- At 10% conversion, avg. table spend €500
- = €9,000-15,000/month from DMs alone
- Launch month: 3-5x higher volume expected
Want this for your venue?
Debut Web Consultants builds custom AI concierge systems for hospitality, automotive, finance, and more. Based in Manchester, delivering worldwide.
Built with love by Debut Web Consultants — AI Development Agency, Manchester
Social Presence
AI-managed social feed
The concierge monitors and responds across every channel. Here's how the @zanettismarbella feed looks — all engagement handled automatically, in brand voice.